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Lucida: social media, website and content, all built from zero

A cosmetics brand with no online presence. We built its social media, its website and all of its content.

0 → 1Online presence built from zero

The starting point

Lucida is a cosmetics brand selling across Egypt. It had products, but no online presence: no social media to speak of, no website and no content.

What we saw

Beauty is bought with the eyes. A cosmetics brand needs to look polished everywhere a customer meets it, from the first post to the checkout page.

What we did

  • Built Lucida’s social media from zero: look, tone and content plan
  • Designed and built the brand’s own online store, with product pages, reviews and clear delivery and return promises
  • Produced the brand’s content: product visuals, posts and campaign creative

The result

A complete online presence where there was none: social pages, a working store and a consistent look that makes the products feel premium.

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16×Monthly sales vs. May 2025

Premier: 16× monthly sales growth

From a modest monthly figure in May 2025 to sixteen times that today, with one team running content and ads together.

Free offer

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Send us your brand and within 48 hours we send you a short, honest review of what to fix first.

  • Your social media: content, look and engagement
  • Your ads: where money is being wasted
  • Three quick wins you can apply this month
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